The Station Theater

Brand Identity | Motion Design | Photography

For this project I created a community theater company that

encourages youth to explore their voice & identity through theater.

Our branding elements drew from various technical aspects of theater. Typography was inspired by script treatment & annotations, while our imagery reflected lighting gels used on stage.

The physical theater space is vital to the community. A place to gather, perform, and create. The designed floor plan & some interior shots are below.

We connected with our community through social media, and fun freebies like our zine with companion stickers. Creating a video series interviewing theater students showcased the heart of our messaging.

My process book below highlights the different variations this project went through before achieving it's final form.

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